Social Media Assistant Job Description

Role: Social Media Assistant

Location: London

Job Type: Full-time; Permanent

The Role

We are looking for a creative and strategic social media assistant to work in our marketing department. You will be responsible for brainstorming campaigns, creating social media posts and analysing analytics.

To be successful as a Social Media Assistant, you must have excellent time management skills. You will be eager to keep abreast of industry innovations and new software.

Key responsibilities:

  • Coordinate content across all social media channels including Instagram, Facebook, Twitter, Pinterest, Youtube and other relevant platforms
  • Publish all content to channels on a daily basis in line with Marketing & Trade calendars whilst remaining agile to product and promotional changes
  • Generate creative ideas for social first-content including campaign assets, real-time videos and copy
  • Create relevant re-active assets for campaigns, in particular Instagram Stories and IGTV
  • Curate image library to leverage across social media assets – Pinterest boards, graphics, feed fillers
  • Plan campaign projects, content strategy, content creation, and community management
  • Work as part of the marketing team to develop new social initiatives to drive KPI’s i.e partnerships, competitions, giveaways, influencer content
  • Build great relationships across the business including buying, merchandising, digital, and marketing to ensure all product, trade and design messages are relevant and timely

Person specification:

  • Min 2 years of social media experience across IG, FB, Pinterest and Twitter
  • Proficiency with social software’s i.e Facebook business manager
  • Good analytical understanding to organise and interpret data
  • Proficient in Microsoft Office and basic knowledge of Google Analytics
  • Understanding on paid functionalities across social platforms viewed as a plus

Desirable skills / expertise:

  • Excellent time management and organisational skills
  • Ability to work under pressure and at a fast pace
  • Excellent English, written and verbal communication skills. 
  • Excellent understanding of SEO copy is viewed as a plus
  • Self-motivated and enthusiastic

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