About the Company

In July 2008 we took a massive step forward when current owners took over and turned Just Essentials Ipswich into the Vibrant, Quirky family run independent store we know now.

Following the success of the new look Ipswich Store our Colchester store was soon opened in May 2009, an instant hit! We gained the confidence to go even further and in 2010 our Kings Lynn store opened which was followed by Norwich the following year.

In 2016 we grew again when we purchased our Long Eaton Store, this store was formerly known as Face 2 Body and had successfully traded for over 20 years.

In December 2018 we completely refitted this store re-branding it to bring it into the Just Essentials Family and make it a current, exciting store fit for the next 20 years.

Our latest acquisition came in February 2017 when we purchased the store known as ‘Dazzle’ in the Frenchgate Shopping Centre Doncaster. This was always a family run business which we have continued and developed into one of the leading Independent Perfumeries in the UK with the widest range of top branded perfumes.

Just Essentials is still run by Father & Daughter team – Mathew and Charlotte Perkins. With 3 generations of the same family in the business we hope there will be many more generations in the future. We are very proud of our Independent, Family run business and along with our incredible colleagues we will continue to bring the highest possible levels of helpful, friendly customer service we have become famous for.

Whether it be Make-up, Body Jewellery, Piercing, Wig fitting, Hair Extensions, Semi Permanent Hair Dye, Fine Fragrance or anything else Hair & Beauty related pop into one of our stores or browse our website, we are sure there is something for everyone!

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